In Sneaker Wars, It's Also Curry (Under Armour) vs. James (Nike) - The New York Times
LeBron James Jr follows in father's footsteps after signing Nike deal before NBA career - Mirror Online
LeBron James, Nike Agree on Lifetime Contract: Details, Comments, Reaction | News, Scores, Highlights, Stats, and Rumors | Bleacher Report
Bronny James Signs To Nike LeBron James Jr Nike Contract | Complex
LeBron James just signed the biggest endorsement deal in Nike history
LeBron James' Monster Shoe Contract Is Still A Bargain For Nike
Nike Makes History By Signing 'lifetime' Sponsorship Deal With LeBron James | The Drum
LeBron James - Wikipedia
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
Bronny James joins Nike family at same age as LeBron with NIL endorsement deal | Sporting News
18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World
LeBron James agrees to history-making $97.1m contract extension with Lakers | LeBron James | The Guardian
With LeBron 14 Release, Nike Is Bypassing the Shoe Store - The New York Times
LeBron James is a Forbes billionaire — the first NBA star to do so while playing - MarketWatch
LeBron James reportedly has 'productive' contract extension talks with Lakers
What's Next for LeBron James Jr.? - The New York Times
Cavs star LeBron James signs lifetime contract with Nike | CP24.com
Nike lifetime deal brings LeBron into MJ territory
A New First for LeBron James: A First-Round Loss - WSJ
LeBron James' record-breaking £330m Nike deal puts NBA star on course to join sporting billionaires club - Mirror Online
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
The Origin Story Behind LeBron's Billion Dollar Relationship With Nike
Kobe Bryant's Nike Contract Expired. The Implications Are Complex. - The New York Times
Nike LeBron James Building at HQ, Inside the New Innovation Center | Complex
Cleveland Cavaliers' LeBron James (23) makes his NBA debut against he Sacramento Kings in Sacramento, California October 29, 2003. The 18-year-old 6-foot-8 James, first pick in the 2003 NBA draft, made his
How LeBron James spent his first endorsement check from Nike
On this day in 2003: LeBron James inked the richest rookie shoe deal
